Buick Encore Demonstrates Why Life Can Be Fun as a Game
The Encore directly appears to target its younger demographic by highlighting video games as its main focal point within the clip; mentioning that its viewers ‘like adventure, speed and a challenge’. The clip even name drops famous gaming titles such as World of Warcraft, DOTA and Temple Run. ‘Real players never cocoon at home to go crazy’ it says before demanding that its viewers ‘Go get out there and experience in the excitement in the real world’. With an electronic modern soundtrack and effortlessly performed twists, turns and drifts, the Buick Encore shows its viewers why its exceptionally so much fun to drive.